Baidu - China's Google

What is Baidu?

Baidu is China’s most popular search engine.

As a media partner of Baidu Hong Kong, clients will be able choose any website within Baidu and launch a campaign with Mobiblade in accordance with their famous industry and target audience requirements. Current partnerships include many Baidu partnership websites such as Baidu Wangpan, formerly Baidu Cloud, Baidu Tieba, Baidu News and Baidu Baike, etc.

Daily searches 1.54 billion
Active users 600 + mln users
Search queries 60 billion

How can I advertiseHow can I advertise on Baidu?

Popular searches As a media partner of Baidu Hong Kong, clients will be able choose any website within Baidu and launch a campaign with Mobiblade in accordance with their famous industry and target audience requirements. They can choose PPC and keywords promotion ranging from Baidu (SEO service) or Display and InFeed promotion ads and video, selecting any GEO targeting based on the product location or DMP (data collection audience). Current partnerships include many Baidu partnership websites such as Baidu Wangpan, formerly Baidu Cloud, Baidu Tieba, Baidu News and Baidu Baike, etc.
Native and InFeed Mobile InFeed Ads Displayed on Baidu Mobile App, Browser & Tieba (social forum) Display Formats: Single, Large and Tri-Pictures, Video and Download (Varies among Different Platforms) Display Platforms: 1、Baidu Mobile App(APP+WAP) 2、Baidu Browser Recommendation Channel (APP) 3、Baidu Tieba(APP+WAP+PC) Targeting Features : Keyword, Geo, Demo, Interest
Keywords promotion Audiences Search Activities and Insights Ave. CPC Generic Terms : a) Destination Words : Cyprus -> RMB7 b) Cyprus & Property Related : RMB12-14 c) Cyprus & Immigration or Nationality Related : RMB15 d) Cyprus & Investment : RMB10-12 e) Long-tail / Vertical Terms : ave. CPC can over RMB20+. Such as, “Cyprus Immigration Policy has an ave. CPC at RMB25. Mobile vs PC : about 7 : 3 for Cyprus & Property / Cyprus & Immigration but about 5 : 5 for Cyprus & Investment Ave. CTR% : 1.1% - 2% Search Peak Hour : Weekend or Night Time Audience Habit : Travel & Property Site Visit are common Tour during High Outbound travel seasons..
Mobile Open Splash and Video Baidu Mobile Open Splash looks like the full screen. This ads format has a Huge Exposure Ave DPV at 12 Millions+ and Video format

Ready to get going? Choose a plan.

Plan 1
Social
WeChat Verified Account

WeChat has over a billion users. Post articles, create moments for your followers, run ad campaigns and create mini sites to introduce users to your product.

Weibo Account

445 million people use the micro blogging site, Weibo, every month. It’s highly effective in targeting potential customers for your brand.

YouKu Account

Take advantage of one of China’s top rated video streaming providers. Create videos, run ads, and engage with followers to promote your presence.

iQiyi Account

Take advantage of one of China’s top rated video streaming providers. Create videos, run ads, and engage with followers to promote your presence.

ICP / Hosting / Emails Consulting

Mobiblade is an official reseller of Alibaba Cloud. We help with Web Hosting, ICP licensing and website domains.

Plan 2
Custom
Ready to get going?

Customize your Plan, choose the media channel you want

WeChat Verified Account Creation and Ads Funding

WeChat has over a billion users. Post articles, create moments for your followers, run ad campaigns and create mini sites to introduce users to your product.

Douyin (Chinese TikTok) Account Creation and Ads Funding

By having the option to interact with top Chinese TikTok influencers, we can have short interactive brand videos shared and involve millions of followers.

Programmatic Advertising (EternityX)

EternityX is a powerful programmatic solution for your Chinese audience. They power one of the most advanced marketing technologies on the market today, allowing clients to target extremely specific audiences across a huge range of media.

Weibo Verified Account Creation and Ads Funding

445 million people use the micro blogging site, Weibo, every month. It’s highly effective in targeting potential customers for your brand.

Baidu Account Creation and Ads Funding

Baidu has the second largest search engine in the world, and held a 76.05% market share in China’s search engine market. It offers various services, including a Chinese search engine search, brand-zone or display ads, as well as a mapping service called Baidu Maps.